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14 Nov 2017 01:55 PM EST


Alexa Chung is the It girl for all things playful fun and british. If you had always wanted one of her bags but her prices left you pining, you're in luck. Chung unveiled her very first bag in support of the Amex Shop Small annual charity initiative priced at just $30.
So why did Chung decide to launch her first ever bag with an initiative that celebrates the local business owners? She says supporting small independent businesses has always been important to her because it was how she was raised in her tiny English town and now that she has a business of her own, she knows how hard it can be to get something up and running and keep it alive. All profits from the limited-edition canvas bag will go to The Sarabande Foundation, established by Alexander McQueen to support young British creatives.

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13 November, 2017
Jackie Aina Criticizes Huda Beauty For Possible Pandering With New Foundation

Jackie Aina has been making fans wait for the review of Huda Beauty Faux Filter Foundation. Although it launched weeks ago the YouTube star didn't post her review until a couple days ago. In her latest video titled "IG Makeup Brands: Worth the Hype?!", she explains that she felt conflicted on featuring Huda Beauty's new foundation. She had heard the product... Read more

13 November, 2017
Sweden's Most Popular Makeup Brand Is Coming Back to the States

IsaDora is the best-selling color cosmetics brand in Sweden and will be available at Walgreens.com soon. The brand is already sold in department and drugstores in 40 countries around the world and if it looks familiar, that’s because the line was sold at Walgreens between 2005 and 2008 before being pulled from shelves. The drop hopes to be more... Read more

9 November, 2017
Jen Atkin Launches Perfume Line

Fans of Jen Atkin's OUAI haircare products, time to get excited. According to Elle, the celebrity hairstylist who tends to the locks of stars like Gwen Stefani and The Kardashians, launched a new perfume line. Elle editors admit that they'd bathe in the refreshing scents of her OUAI perfumes. There are three delicious smells to choose from. It includes... Read more

6 November, 2017
BH Cosmetics Launches Zodiac-Inspired Eye Shadow Palette

BH cosmetics has released their newest eyeshadow pallet, and it is Zodiac inspired. the pallet includes a metallic and matte shade for every sign, and even a pearly white eye shadow or highlighter in the middle. Although there is no price yet, the pallet will be available for purchase on November 13th. Read more

6 November, 2017
Patrick Starrr And MAC Are Collaborating On A Collection

Patrick Starrr is a cosmetic creator and Youtube famous make-up artist who will now have his own collection produced by Mac. According to refinery29.com, “Over the past year, he reached three million subscribers on YouTube and produced videos with Kim Kardashian, Tyra Banks, and Ashley Tisdale.” His product line will be released in December,... Read more

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